You might have heard about thinking outside the box. In a general sense to think outside the box means to think creatively. It is a catchphrase for creativity. Some people think it is not a right metaphor for creativity. There is a lot of speculation how the phrase came into existence. The box represents your habitual mind and thinking outside it means thinking in newer ways or thinking outside the boundaries of the conventional mind.

When you are searching for contents in a box, you tend to look for the contents inside the box since you expect that it is what the box is meant for. Looking for contents inside the box is the conventional and rational approach. To look outside it is a rather absurd idea that defies logic, but in problem solving situation it often proves effective. It is as if you are finding what you are looking for at an unusual and unexpected place, beyond your imagination. You might have done puzzles or tests, like the nine dots puzzle, to know how creative you are. Many problems in life are solved when you move out of the rutted pathways of your mind and think creatively and innovatively. When you do it, sometimes the solution comes as a sudden illumination, when you are least expecting it, as if you have jumped into another dimension and had a different experience.